If you’re educating yourself on how to invest your money for the first time, books such as Thinking, Fast and Slow, The Little Book of Behavioral Investing, and Animal Spirits: How Human Psychology Drives the Economy, and Why It Matters for Global Capitalism may already be on your reading list. But you shouldn't stop there. Many investors are surprised to learn that building wealth isn’t based purely on graphs and facts you can learn from books. In fact, psychology plays a huge role in the process. Cognitive psychology shows that the ways we manage our money has a lot to do with fear, excitement, greed, and personal biases.
We often imagine that investors are always rational and make consistent decisions based on new information. However, statistics show that only 20% of individual investors and 30% of institutional investors act rationally. In real life, investors are closer to behavioral finance, which means that they’re influenced by personal beliefs, impulses, and emotions. Even if you did your homework and researched the best investment strategies, emotional behaviors might prevent you from applying them correctly, so it's important to know some of the types of irrational behaviors that can sabotage you.
Five types of irrational behavior that can sabotage your investment portfolio are:
- Overconfidence
- Loss aversion
- Familiarity bias
- Framing
- Anchoring
1. Overconfidence, or the irrational exuberance trap
Studies have shown that people generally believe they are better than average, even when that’s not the case. After a series of successful investments, it's common for investors to assume they have it all figured out. But in...
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