5 Thoughtful Ways to Build Relationships Virtually

As we continue to persist in this new version of normal, it's likely many of us will experience a sense of isolation and disconnection. Practicing social distancing and working remotely can make the idea of relationships—human connection—feel like a thing of the past.

But as we all continue to move through this historic and anxiety-provoking moment, connection and relationships matter more than ever.

Though in-person lunches, coffees, conferences and happy hours may be off the current list of options, there are still many ways in which we can and should create and nurture relationships right now.

Put yourself out there strategically

Meaningful connection begins with letting people know how and why to connect with you. Who you are is a complex equation. You’re the sum of your professional skills, interests, and affiliations, your hobbies, your alma mater, your community, and so much more.

Right now, connection and relationships matter more than ever.

Putting up profiles of yourself on social networking platforms is a good start. But being strategic about how you position yourself—what details you highlight, what experiences and qualifications you broadcast—will influence the audience that finds you.

What do you want to attract right now? Are you seeking clients for your small business? Are you looking for a new job? Are you striving to position yourself as a thought leader in a subject area? Wanting to connect with old friends or classmates?

Whatever your answer, make that desire known.

Personal branding expert William Arruda shared some of his favorite tips for thoughtfully composing a LinkedIn profile that attracts the network you’re striving to build.

• Focus on skills and keywords that are relevant to the people you want to attract
• Use headlines and headshots wisely to capture short attention spans
• Curate the details of your background—relevance matters more than length

Ultimately, your goal is to project an open invitation to the people with whom you most want to connect.

Lead with generosity

A great way to make connections with new people (or to rekindle existing relationships) is to offer your time, skill, or expertise as a means of connecting.

I was speaking recently with James, the owner of an event planning business. In our current socially distanced reality, he is effectively out of work for the moment. But he recognizes the importance of continuing to invest in relationships. He’s wisely taking a long view.

Is there...

Keep reading on Quick and Dirty Tips